This post is all about what is White Hat Seo. The special world of search engine optimization we are journeying into to is still very much a frontier. It’s not that an similar to the early days of the American west, there are pioneers on the Seo lands who wear white hats and unfortunately there some folks who wear the black hats.
The search engines act like sheriffs to keep Seo peace long with a few very vocal saddlers about the dues the don’ts the rights the wrongs of Seo and short what ethical and not ethical on the Seo frontier. On your journey into this special land to this very wise to know the lay of this land and written laws, the territories the boundaries so you don’t get banned from this land. Meaning Google, Yahoo, Bing and all the other search engines and directories on the web.
Ignorance is not bliss in the Seo world, so what is white hat ethical Seo? Simply put following the search engine guidelines. What about this guidelines? What are you talking about you might think? Well every single search engine has guidelines about what’s correct and what’s not. Let’s start with Google. When you fire up Google a lot of people over look this one little link called “More” if you go on to that link Inside there you got a lot of cool Google services but if you go over to about Google page there is yet another bunch of subjects that you can look at all about Google.
One of the best study read up front when you go into Seo is the section for site owners called web master information. Everything that Google wants you to know about submitting your pages to Google, why you’re not showing up, the basics of search, how come my info is outdated and it goes on and on and on. What you want to do is you want to go through Google information for Web Masters and you want to read everything.
Even Seo Pros should periodically go in and check out the guidelines. Why? Because information in there change, the web is dynamic and it changes all the time and Seo is a frontier and the search engine is constantly changing the algorithm plus it’s good to know what works and what doesn’t. Also you can find out more information in Bing search engine under Webmaster Center and Yahoo Central has lots of links for guidelines. So I recommend you to check it out and learn a bit more deeper.