Google Analytic tool and a Process

Before we jump into the tool and the interface it’s important that we back up and think about what’s Web analytics is really all about. There is dozens of definitions out there but Wikipedia provides one that i really like “Web analytics is the study of online behavior to improve it” and the critical part […]

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Turning Analytics into Information

Modern business intelligence tools give us the ability to collect staggering amount of data. In fact the problem now is not that they can’t get at the data it’s that we have so many tools and sources of data that they can’t possibly process at all. And as in result we are getting buried by […]

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History Of Conversion Testing

Well,  conversion testing  getting quite a bit of attention these days although it’s nothing new it being around for a long long time. Perhaps one of the longest and well known and earliest conversion testers is Groucho Marx, he and his brothers would travel for performing in a circuit. They would always start performing the […]

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8.9 earthquake and Tsunami heading to California Sacramento

Google just anounced Tsunami Alert for pacific states, california, sacramento, nevada and reno and others. Waves expected over the next days to hit the coast caused by 8.9 – big waves on shore or earthquake in california. This means more lives lost like nothing many californiana citizens will be very disapointed, many deaths and many […]

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